Rebrandly has built its entire platform around one core idea: a link is a brand asset. Unlike other services where branded links are just one feature among many, Rebrandly champions the use of custom short domains as the standard. It is designed for marketers, agencies, and businesses who prioritize brand consistency and want to build more trust and recognition with every link they share.

Key Features:

• Focus on Custom Domains: Rebrandly allows users to connect multiple custom domains, even on its more affordable plans. It actively encourages users to move away from generic short URLs and provides all the tools needed to create, manage, and track fully branded links.
• Advanced Link Management Tools: The platform includes features like link retargeting, where you can add a pixel to your short links to build custom audiences for ad campaigns. It also offers customizable reports, UTM parameter builders, and the ability to create “link emojis” for even more memorable URLs.
• Workspace and Team Collaboration: Rebrandly is built for team use. You can create separate workspaces for different clients or campaigns, assign user roles, and collaborate on link creation and management, making it an excellent choice for marketing agencies.
• Traffic Routing: A standout feature is its traffic routing capability. You can create links that send users to different destination URLs based on their location, device, browser, or the time of day they click.

Who is it Best For?

Rebrandly is the perfect choice for brand-conscious marketers, businesses of all sizes, and agencies. If your primary goal is to increase brand visibility and ensure every link you share is a trusted extension of your brand, Rebrandly is the tool for you.

Pricing:

• Free: Up to 25 links and 1 custom domain.
• Starter ($13/month): Increases link and tracking limits.
• Pro ($89/month): Adds link retargeting, team collaboration, and more custom domains.
• Premium & Enterprise: Custom pricing for higher volumes and advanced features.

Limitations:

While its free plan is more generous than Bitly’s regarding custom domains, the more advanced features like traffic routing and retargeting are reserved for the higher-priced Pro plan and above.